Data and Insights Strategy Manager - Marketing

Are you passionate about using data to shape marketing strategy and influence business decisions? We're partnering with a globally recognised entertainment brand to recruit an Interim Data & Insights Strategy Manager. This is a fantastic opportunity to lead the evolution of data-driven marketing, helping teams unlock actionable insights and maximise campaign performance across a portfolio of world-class content. You'll act as the bridge between Marketing and Data teams, translating business challenges into data-led solutions while driving the adoption of self-service reporting and best-in-class analytics. Key Responsibilities • Lead the strategy and development of marketing reporting and insights. • Own and enhance Tableau dashboards and self-service reporting capabilities. • Work with multiple data sources to deliver meaningful, actionable business insights. • Partner with Marketing, Media, Social and Data teams to improve campaign performance and measurement. • Drive the first-party data strategy across CRM, web analytics and organic social. • Define KPI frameworks and use analytics to optimise marketing investment. • Champion data literacy by training stakeholders and promoting data-driven decision making. • Support data governance, privacy and best practice across the business. About You • Proven experience in data, analytics or marketing insights. • Strong Tableau expertise with experience creating dashboards and reporting solutions. • Experience working with marketing data and digital campaigns. • Excellent stakeholder management and communication skills. • Comfortable translating business requirements into data projects. • Knowledge of Snowflake, Datorama, SQL or APIs is advantageous. This is an exciting opportunity to join a market-leading organisation where you'll influence strategic decisions, work with cutting-edge data technologies, and help shape the future of marketing analytics within a collaborative, high-performing team. If you're an experienced data and insights professional looking for your next strategic leadership role, we'd love to hear from you. Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.