Digital Content Manager

Digital Content Manager Liverpool | Hybrid (3 Office / 2 Home) | Up to £45,000 DOE We're seeking a commercially minded Digital Content Manager to drive organic growth through high-quality content, SEO and digital marketing initiatives. You'll create and optimise website content, blogs, landing pages and social media content, turning complex legal and technical information into engaging, customer-focused copy that improves search visibility, drives enquiries and enhances the user journey. Key Responsibilities: • Create and manage website content, blogs, articles and landing pages. • Develop SEO-focused content strategies aligned to audience needs and business goals. • Conduct keyword research and optimise content for search performance. • Manage and update website content through the CMS. • Monitor content and SEO performance, recommending improvements. • Support digital marketing campaigns and lead generation activity. • Keep up to date with SEO, AI search and Generative Engine Optimisation (GEO) trends. • Collaborate with internal stakeholders to create engaging, commercially effective content. Skills & Experience: Essential: • Must have experience working in a similar senior content marketing, SEO and digital marketing role • Excellent copywriting, editing and proofreading skills. • Strong understanding of SEO and keyword optimisation. • Experience using CMS platforms. • Ability to manage multiple projects and stakeholders. • Strong analytical and communication skills. Desirable: • Knowledge of legal, professional services or agency experience • Technical SEO knowledge. • Experience with SEMrush, Ahrefs, Screaming Frog and Google Search Console. • Understanding of AI search and GEO. Company Benefits: • Competitive salary up to £45,000 DOE • 24 days holiday + Bank Holidays • Hybrid working • Pension scheme • Income Protection, Dental Plan, Critical Illness & Death in Service Cover