Job description
PR Account Manager – perfect for journalists ready to step into PR
If you’re a sharp, story-driven communicator with a journalist’s instinct for what makes news, this B2B PR role near Bristol could be your ideal next chapter.
This thriving communications agency is growing fast, producing ambitious work for b2b clients. They’re looking for someone who understands how stories land, how editors think, and how to turn complex business topics into compelling narratives.
Why journalists thrive here
Your newsroom-honed skills translate beautifully into PR:
• Story instincts — spotting angles, shaping narratives, and knowing what editors will actually run.
• Media relationships — you already understand how journalists work, what they need, and how to pitch without fluff.
• High-quality writing — press releases, thought leadership, op-eds, digital content… you’ll be producing pieces that genuinely influence.
• Deadline discipline — juggling multiple clients and projects feels familiar, not frightening.
What you’ll be doing
• Leading B2B client accounts and becoming their trusted adviser.
• Developing strategic PR programmes aligned with business goals.
• Generating story ideas and securing standout coverage across print, digital and broadcast.
• Writing high-impact content including press releases, op-eds, thought leadership and digital copy.
• Proactive reputation building and spotting opportunities before anyone else does.
• Issues management support when clients need calm, confident guidance.
• Campaign reporting with clear insights and recommendations.
• Mentoring junior colleagues and helping shape the next generation of PR talent.
• Maintaining strong journalist relationships — your natural territory.
About you
You’ll be an experienced PR professional or a journalist ready to transition into PR with:
• Strong writing and editorial judgement.
• Confidence managing multiple projects and deadlines.
• A proactive, curious mindset and commercial awareness.
• Ideally, some PR agency experience — but exceptional journalists with B2B exposure are strongly encouraged to apply.