Regional Sales Manager - Ophthalmic Lenses

Regional Sales Manager | Ophthalmic Lenses | North East England Zest Optical is working in partnership with a global leader in ophthalmic lenses to recruit a Regional Sales Manager for the North East. This is an exciting opportunity to join a premium manufacturer renowned for innovation, clinical excellence and cutting-edge lens technology. This is a highly commercial role focused on developing new business while growing existing independent optical accounts across the region. You'll work with practice owners and key decision makers to introduce industry-leading lens solutions, build long-term partnerships and drive sustainable sales growth. Regional Sales Manager - Role • Manage and develop a territory across the North West, driving sales growth and market share. • Identify and win new independent optical accounts through proactive business development. • Build strong, long-term relationships with existing customers to maximise account performance. • Deliver commercial presentations and product demonstrations to practice owners and dispensing teams. • Promote premium ophthalmic lens technologies and value-added solutions. • Develop strategic territory plans to achieve and exceed sales targets. • Negotiate commercial agreements and identify opportunities to increase product penetration and profitability. • Maintain a strong understanding of market trends, competitor activity and customer requirements. • Represent the business professionally, acting as a brand ambassador throughout the region. Regional Sales Manager - Requirements • Previous B2B sales experience within the optical industry. • Experience selling ophthalmic lenses, optical equipment or premium eyewear products. • A proven track record of developing new business and growing existing accounts. • Strong commercial awareness with excellent negotiation and relationship-building skills. • Self-motivated, ambitious and target-driven with the ability to work autonomously. • Excellent presentation and communication skills. • Full UK driving licence. Regional Sales Manager - Benefits • Up to £47,000 basic salary (depending on experience). • Lucrative bonus scheme. • Company car or car allowance. • Pension. • Private healthcare. • 25 days holiday plus bank holidays. • Ongoing training and career development. • Opportunity to join a market-leading international organisation with an outstanding reputation for innovation and product quality. To avoid missing out on this opportunity, please click on the Apply Now link below.