Sales Account Manager (Midlands)

Regional Sales Manager West Midlands £45,000 - £55,000 + Car + Bonus Role Profile Are you a commercially minded Sales Manager who thrives on building relationships, driving growth, and providing a consultative approach to sales? A leading provider of safety solutions is seeking an experienced and driven Regional Sales Manager to join their team. The role is new-business focused and you will be tasked with arranging & attending 8-10 appointments per week with customers. Key Responsibilities • Drive new business acquisition through strategic targeting of end users, facilities management companies, system integrators, and contractors. • Develop and execute a territory sales plan to meet quarterly and annual targets. • Build and manage a high-value sales pipeline, leveraging CRM & ERP tools • Engage customers at all decision-making levels, from Business Owners, H&S, FM to Site Managers. • Deliver compelling presentations and proposals tailored to customer needs. • Conduct competitor and market analysis to shape a winning sales approach. • Present quotations to customers in consultation with other stakeholders (e.g Logistics, Design, Service). • Participate in and active promotion on trade fairs What We're Looking For • Proven track record in business development or solution-based selling - particularly into industrial or safety-related markets. Other industries such as MHE or Automation would be desirable. • Strong hunter mentality: self-driven, proactive, and goal-oriented with proven record of winning new business. • Experience with design/specification-led sales and the ability to win bespoke projects. • Skilled at negotiating commercial tenders and long-term agreements. • Effective communicator who builds trust and closes deals across multiple stakeholders. • Comfortable navigating a high-energy, fast-paced sales environment. Want to recruit a similar role? Cast UK is a leading executive consultancy, providing national recruitment solutions to both clients and candidates. Specialising in, HR, Procurement, Buying, Supply Chain, and Logistics, each member of our specialist team has a professional background specific to their recruiting sector. With this unique insight and knowledge, our consultants are able to place individuals from trainee through to main board. For more information on Cast UK or to discuss how we can find talent for your business then please visit