Business Analyst

Business Analyst | £60,000 | Hybrid Maidenhead Overview: An exciting opportunity has arisen within a leading Technology and Business Process function, supporting a growing organisation undergoing continuous digital transformation across EMEA. We are looking for a Business Analyst to partner with the Marketing function, helping translate strategic objectives into effective technology and process improvements. Reporting to the Lead Business Process Analyst for B2C, you will act as the bridge between business stakeholders and technology teams, supporting the delivery of projects and change initiatives across Marketing, E-Commerce and wider business processes. This role is ideal for someone who enjoys working across the full project lifecycle, from understanding business needs and designing solutions through to testing, implementation and continuous improvement. Role & Responsibilities: • Partner with EMEA Marketing teams to understand strategic goals, capture requirements and support the delivery of business change initiatives. • Manage and maintain a roadmap of business change requests, projects and process improvements across the B2C function. • Work closely with Business Process Owners, Business Analysts and Development teams to define business requirements, user stories, acceptance criteria and process documentation. • Analyse current and future-state business processes, identifying opportunities to improve efficiency, controls and user experience. • Facilitate workshops with business and technology stakeholders to gather requirements and translate needs into actionable solutions. • Support the creation and execution of integration and User Acceptance Testing (UAT) plans, including test scripts, test coordination and validation of outcomes. Skills & Experience Essential: • 5+ years’ experience working as a Business Analyst, Business Process Analyst, or Project Manager within technology-enabled change environments. • Proven experience gathering business requirements and translating them into clear solutions for technology teams. • Strong understanding of process mapping, process improvement and end-to-end business analysis. • Experience supporting testing activities, including UAT planning, test scripts and reviewing outcomes. • Excellent communication and stakeholder management skills, with the ability to act as a link between business teams and IT. Desirable: • Experience working with Salesforce Marketing Cloud, SAP or similar enterprise platforms. • Experience supporting Marketing, E-Commerce or customer-facing technology solutions. • Business Analyst certification (e.g. BCS or equivalent). • Experience creating user stories, acceptance criteria and process/data flow documentation. Business Analyst | £60,000 | Hybrid Maidenhead