Digital Content Manager

Digital Content Manager Location: London, Hybrid (3 days in office, 2 days from home) Salary: £50,000 to £55,000 Permanent We are recruiting for an experienced Digital Content and Channel Marketing Manager to join a forward thinking organisation at an exciting stage of its digital transformation. This is an opportunity to shape and deliver a digital marketing strategy across multiple channels, driving engagement, customer acquisition and long term retention through data led marketing and innovative digital campaigns. Leading a Social Media Executive, you will play a key role in developing connected customer journeys, optimising digital performance and embedding best practice across the organisation. Key Responsibilities • Develop and deliver the digital marketing strategy across website, CRM, email, social media, paid media and marketing automation • Lead customer lifecycle marketing, creating personalised and automated campaigns that improve engagement and retention • Manage website content, user journeys and digital content governance to deliver an excellent online experience • Oversee social media strategy, content planning and channel performance while supporting PR, events and brand awareness initiatives • Monitor campaign performance using analytics and data insights to optimise digital activity and deliver measurable results • Coach and mentor colleagues while managing external agencies and supporting continuous digital improvement About You • At least five years' experience in a digital marketing role with responsibility for multi channel campaigns • Strong background in email marketing, CRM, lifecycle marketing and automation platforms • Experience managing digital agencies and website development using CMS platforms such as Drupal • Advanced analytical skills with experience using Google Analytics, HubSpot or similar platforms to drive performance improvements • Strong understanding of SEO, PPC, content marketing, social media and AI driven marketing tools • An organised, collaborative and commercially minded marketer with excellent stakeholder management skills Benefits • Salary of £50,000 to £55,000 • 25 days annual leave plus bank holidays • Life insurance • Pension contribution • Hybrid working with 3 days in the office and 2 days from home