Marketing Manager

Marketing Manager City of London 1 day per week in office Up to £60,000 We are delighted to be partnering with a growing organisation to recruit a Marketing Manager to join their expanding marketing team. This newly created role presents an exciting opportunity for an experienced marketer to take ownership of key customer acquisition channels, with a particular focus on broadcast and print advertising, while also contributing to wider brand and retention activity. This is an ideal opportunity for someone who enjoys combining strategic thinking with hands-on delivery and is passionate about creating impactful, data-driven campaigns that deliver measurable results. The Opportunity as Marketing Manager, you will play a key role in driving the strategy, planning and performance of multi-channel marketing campaigns. Working closely with agency partners and internal stakeholders, you'll oversee the development, delivery and optimisation of campaigns across broadcast and print channels, whilst supporting wider marketing initiatives including PR, email and content activity. You'll have significant autonomy, working within a collaborative environment where your ideas and expertise will directly influence growth and performance. Key Responsibilities Campaign Strategy & Delivery • Lead the strategy, planning and execution of broadcast and print advertising campaigns • Develop effective campaigns that drive customer acquisition and measurable commercial outcomes • Work closely with internal stakeholders and creative partners to produce engaging, on-brand campaigns • Support wider brand awareness and customer retention initiatives Agency Management • Build and manage strong relationships with external agency partners • Provide clear briefs, oversee budgets and approve campaign plans • Monitor agency performance and ensure campaigns deliver strong return on investment • Collaborate with creative teams to produce compelling marketing materials and copy Performance & Analytics • Track campaign performance and use insights to optimise future activity • Monitor efficiency and return on advertising spend (ROAS) • Use data and customer insights to inform strategic decisions • Produce performance reports and recommendations for continuous improvement Budget Management • Manage campaign budgets, forecasts and approvals accurately • Ensure spending aligns with commercial objectives • Identify opportunities to maximise efficiency and performance Multi-Channel Marketing Support • Support wider marketing initiatives including: • PR activity • Email marketing • Content campaigns • Brand awareness projects • Contribute to the overall marketing strategy and customer journey Market Insights & Compliance • Monitor market trends, competitor activity and consumer behaviours • Ensure all marketing activity adheres to brand guidelines and relevant regulatory requirements • Keep up to date with industry developments and emerging marketing opportunities About You This role would suit someone who is: • A strategic thinker who is equally comfortable delivering hands-on activity • A confident communicator with strong relationship-building skills • Naturally analytical and driven by data-led decision making • Collaborative, adaptable and comfortable managing multiple projects simultaneously • Organised, proactive and highly detail-oriented Skills & Experience Essential • Proven experience managing broadcast and print marketing campaigns • Strong understanding of direct response marketing and campaign measurement • Experience managing media agencies across planning, buying and creative delivery • Confidence managing budgets and interpreting performance data • Excellent stakeholder management and communication skills • A proactive approach with a strong focus on delivering high-quality results Desirable • Experience working with mature consumer demographics or targeted customer audiences • Experience within a regulated industry such as financial services, insurance or utilities • Exposure to additional marketing channels including: • PR • Influencer marketing • Podcasts • Email/CRM • Content marketing • SEO What's On Offer • A newly created role with genuine opportunity to shape marketing activity • High levels of autonomy and ownership • A supportive, collaborative and ambitious culture • Excellent opportunities for professional development and progression If you're an ambitious marketer who enjoys driving performance, building strong campaigns and making a tangible impact, we'd love to hear from you. Morgan Spencer – Your Career, Our Expertise We are proud to be one of London’s leading Executive Secretarial & Business Services recruitment consultancies, connecting exceptional talent with outstanding opportunities. Equal Opportunities: Morgan Spencer is committed to equality, diversity, and inclusion. We welcome applications from all suitably qualified candidates regardless of background, identity, or circumstance. Confidentiality & GDPR: All applications are handled with the strictest confidentiality and processed in accordance with UK GDPR and data protection legislation. Your personal information will only be used for recruitment purposes and will never be shared without your consent. Morgan Spencer Limited, registered in England & Wales No: 4254114