Paid Media Director

Our award winning client is currently seeking a Paid Media Director to join their team on a permanent basis. The Performance Director will be required to ensure demand generation strategy translates into effective execution across paid media and SEO programmes for Enterprise and high-growth SaaS clients. Key Responsibilities: • Translate demand generation strategy into clear channel priorities, testing roadmaps and execution frameworks. • Align budget allocation, targeting, messaging, and experimentation to commercial priorities. • Identify gaps between strategy and execution and refine approach where needed. • Act as senior lead for client stakeholders, translating performance insight into clear strategic implications and recommended actions. • Manage and develop a high-performing team of paid media and search specialists, ensuring delivery teams clearly understand strategic priorities and execution requirements. Key Skills and Experience: • Extensive experience in B2B demand generation within an agency or consulting environment. • Strong understanding of how marketing performance contributes to pipeline and revenue outcomes. • Proven experience working with Enterprise or high-growth SaaS clients. • Strong capability in forecasting performance outcomes using conversion data and funnel benchmarks. • Experience managing and developing high-performing specialists. FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions. Please contact us to discuss one of our many positions.