Paid Search Executive / Digital Marketing Executive

Digital Marketing ExecutiveLocation: Coventry Area (Hybrid) Salary: £30,000 - £32,000 DOE We're recruiting on behalf of a growing, well-established business looking to add a talented Digital Marketing Exec/ Paid Search Executive to their marketing team. This is an excellent opportunity for someone with solid Google Ads experience who wants to join a collaborative environment and continue developing their digital marketing career. You'll take ownership of paid search campaigns, driving performance through optimisation, analysis and strategic improvements while working alongside a wider marketing team. The Role • Plan, build and optimise Google Ads campaigns. • Monitor budgets, bids and campaign performance to maximise ROI. • Conduct keyword research, create compelling ad copy and carry out A/B testing. • Analyse campaign performance using GA4 and provide actionable insights. • Produce regular performance reports and recommendations. • Support wider digital marketing activity where required. About You • Commercial experience managing Google Ads campaigns is essential. • Strong understanding of PPC best practices and campaign optimisation. • Experience using Google Analytics (GA4). • Analytical mindset with excellent attention to detail. • Confident managing multiple campaigns and priorities. • Strong communication and organisational skills. Desirable • Agency experience. • Microsoft Ads experience. • Google Ads certifications. • Exposure to other areas of marketing. What's on Offer • £28,000 - £32,000 DOE. • Hybrid working. • Ongoing learning and development. • Friendly, supportive team environment. • Genuine opportunities for career progression. Keywords: Paid Search Executive, PPC Executive, Digital Marketing Executive, Google Ads, PPC, Paid Media, Search Marketing, Google Analytics, GA4, Microsoft Ads, Digital Marketing, Warwickshire, Coventry Area, Hybrid.