Performance Marketing Exec- PPC

A successful and growing retail business is seeking a Performance Marketing Executive to join its digital marketing team. This role will support the delivery, optimisation, and reporting of paid acquisition campaigns, with a strong focus on Pay-Per-Click (PPC) advertising. Working closely with experienced performance marketing specialists, you will play a key role in driving customer acquisition and online revenue growth through the effective management of paid search campaigns. This is an excellent opportunity for someone looking to develop their career within performance marketing in a fast-paced e-commerce environment. This is a role with oodles or progression and training so if you're wanting to learn lots then this is the role for you! Key Responsibilities • Support the setup, management, and optimisation of PPC campaigns across platforms such as Google Ads. • Monitor campaign performance, identify trends, and make recommendations to improve results. • Conduct keyword research and audience analysis to maximise campaign effectiveness. • Assist with bid management, budget pacing, and spend monitoring. • Produce regular campaign reports and maintain performance dashboards. • Ensure accurate campaign tracking, tagging, and URL implementation. • Support testing and optimisation initiatives to improve campaign efficiency and ROI. • Manage creative assets and campaign updates across digital marketing platforms. • Carry out competitor analysis and market research to identify opportunities. • Maintain campaign documentation, processes, and best practice guides. • Support seasonal trading activity, promotional campaigns, and peak trading periods. • Stay up to date with PPC, digital marketing, and e-commerce trends and platform developments. What we need from you: • A minimum of 2 years experience in PPC, Paid Search, Performance Marketing, or Digital Marketing role. • Hands-on experience working with Google Ads campaigns. • Strong analytical skills with the ability to interpret and report on campaign performance data. • Good working knowledge of Microsoft Excel. • Experience monitoring campaign budgets and performance metrics. • Excellent attention to detail and organisational skills. • Ability to manage multiple tasks and meet deadlines in a fast-paced environment. • Strong communication skills and a collaborative approach to working with stakeholders. This is a hybrid position with 3 days office based and 2 WFH. If you would like to find out more about this position then get in touch ASAP!