Product Marketing Manager

Product Marketing Manager - £65,000 - £75,000 - Hybrid (London) - Fintech Industry - 12-month FTC This is a 12 month FTC - ideally looking for someone to start end of August/September!! A leading eCommerce Tech business are looking to continue scaling their Product Marketing function as they are developing their brand identity across multiple categories. The company has doubled in size over recent years and has recently launched in new global markets. You will be the subject matter expert on all things Product and GTM and will own the strategy & execution of the product the roadmap for all lifecycle and triggered campaigns, identifying opportunities through data and insights. Key Responsibilities: • Collaborate with the wider team across product and marketing to optimise GTM strategies • Drive the brands products and track the success metrics • Use qualitative and quantitative data to inform the wider team of decisions • Define how the product is developed in the market and how the business shares the message • Deliver integrated campaigns across owned, paid, and CRM channels to drive awareness, adoption, and engagement Skills & Experience: • Strong experience across the full product marketing journey (end to end) • Understanding across customer insight, product development and GTM strategy • Industry experience within Fintech or regulatory industries • Skilled in qualitative and quantitative customer research, with the ability to translate insights into action. *Rates depend on experience and client requirements